Writhe one sheet of paper with the following for five (5) different companies that have not talked about in PDF (i.e., No WalMart, No McDonalds, No Fed EX, but some new names):

NAME VALUE DRIVER(s)
Examples: WalMart Low Prices
Fed Ex On time/Complete Delivery
Morton’s Fine Dining

Please add 5 more that will serve as the basis for discussion, and give a brief explanation for each.